Lee Kum Kee extend partnership with Netball New Zealand
Netball New Zealand (NNZ) is pleased to extend its partnership with respected international brand Lee Kum Kee.
The world renowned company initially came on board with NNZ last year and has now confirmed a further 12-month partnership between the two.
Lee Kum Kee is a supplier of authentic Asian sauces and quality cooking ingredients including soy sauce, oyster sauce and ready sauces, popular in over 100 countries.
Netball New Zealand CEO Jennie Wyllie said she was delighted to continue their relationship with Lee Kum Kee.
“They are a respected international brand and are aligned in a number of ours and the Silver Ferns values, including promoting the benefits of healthy, nutritious eating,” she said.
“Lee Kum Kee has been a good fit with Netball in New Zealand and we are excited about our future partnership.”
Represented in New Zealand by Acton International Marketing, their Senior brand manager, Joanne Hall, said “Netball New Zealand was a perfect partner for Lee Kum Kee as it is a top tier sporting organisation.”
“We are looking forward to inspiring sporting families in New Zealand to create quick, delicious and authentic meals at home.”
“We are thrilled to get behind the Silver Ferns in 2018 for what will be an exciting year for both companies,” she said.
It is a big year for the globally renowned brand with Lee Kum Kee celebrating a history of 130 years and it will be honouring its unique heritage as one of the world’s oldest food companies.
The Lee Kum Kee panda mascot will be making some special appearances to help celebrate its 130th anniversary with giveaways and product samples.